15 Classic EA Elevator Pitches in 15 Words

1.   EA is to deliver business vision- "You can't change what you can’t see"

2. EA influences the HOW by asking the WHY.

3.  EA helps to optimize all aspects of the enterprise to increase profitability.

4.     EA increases company profitably by better optimizing resources

5.     EA works on Decision support for business capability improvement & investment decisions. 

6.     EA is a continuous improvement exercise that “promises” to bring some value - eventually

7.     EA communicates the CEO's vision for the entire organization.

8.     EA is 90% WHY and 10% HOW

9.    EA is the coherent, coordinate capacity to develop the capability

10. EA is an actionable, risk-reducing method for modeling organization change by communicating impact

11.  EA is a bridge to connect & encompasses business transformation from A to B

12. EA: WHY" = Justifies "HOW" initiatives.

13. EA should give the business end-to-end visibility.

14.EA arranges enterprise muscles, bones, nerves and brain for cheetah-like agility

15. If the movie is a condensed view of life, EA is a condensed view of business

Bonus Reminding:

EA IS NOT ALL ABOUT IT!

EA IS ALL ABOUT TRANSFORMATION

TRANSFORMATION IS NOT ALL ABOUT IT 

EA is a business best practice on “Simplicity is optimum of sophistication.”

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