1. Competing on Analytics: The New Science of Winning
by Thomas H. Davenport
The list author says: "A lucid primer on the ways in which firms are using information to compete in distinctive ways. In other words, how analytics are ENABLING strategies that would not otherwise be possible, thus providing unique advantages to firms that employ analytics."
The list author says: "A lucid primer on the ways in which firms are using information to compete in distinctive ways. In other words, how analytics are ENABLING strategies that would not otherwise be possible, thus providing unique advantages to firms that employ analytics."
2. Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart
By Ian Ayres
The list author says: "A mass-market illumination
of the core principles behind the application of analytics--especially
predictive models--to improve business results."
3. Return on Customer: Creating Maximum Value From Your Scarcest Resource by Don pepper
The list author
says: "Required reading for clients who want to understand more about
Customer Profitability measurement, and why it is valuable."
4. The Visual Display of Quantitative Information
By Edward Tufte -The godfather of data visualization http://www.edwardtufte.com/tufte/
5. Business Intelligence: The Savvy Manager's Guide
By David Loshin
It is a a higher level - Business
Intelligence, rather than just concentrating on Analytics - it builds upon the
business case and lays out the foundation to well structured analytics. It is a
business oriented approach
6. Complexity –Organizational Implications of a Scientific Frontier
By Robert Axelrod and Michael D
Cohen
The author write: This is a small
book about a large question: In a world where many players are all adapting to
each other and where the emerging future is extremely hard to predict, what
actions should you take? We call such worlds Complex Adaptive System. “
7. Hard Facts, Dangerous Half-Truths, and Total Nonsense: Profiting from Evidence –based Management
This book guides managers in using this
approach to dismantle six widely held—but ultimately flawed—management beliefs
in core areas including leadership, strategy, change, talent, financial
incentives, and work-life balance.
8. The Decision Model: A Business Logic Framework Linking Business and Technology
By Barbara Von
Halle, Larry Goldbery
The decision Model is a solution
to the long-standing issues of separating business logic from other dimensions
in business systems, automated or not
- Business
Modeling and Data Mining
by Dorian Pyle
The list author says:
"The most technical book on our list...an excellent, hardcore reference on the core work of business modeling and data mining. Good for new analysts looking to broaden their horizons."
"The most technical book on our list...an excellent, hardcore reference on the core work of business modeling and data mining. Good for new analysts looking to broaden their horizons."
- Moneyball:
The Art of Winning an Unfair Game
by Michael Lewis
The list author
says: "For those who love sports, a great way to make the value of
analytics relevant."
- The
Power of Pull: How Small Moves, Smartly Made, Can Set Big Things in Motion
By John Hagel, John Seely Brown and
Land Davison
12. Decision
Management System: A Practical Guide to Using Business Rules and Preidict
Analytics
By James Taylor
Author wrote: a smart decision system encapsulates business rules, predictive models and optimization.
Author wrote: a smart decision system encapsulates business rules, predictive models and optimization.
13.Turning Numbers into Knowledge: Mastering the Art of Problem Solving
By Jonathan G. Koomey, PhD, John
P. Holdre
14.Fooled By Randomness
By Nassim Taleb
Despite not being purely focused
on analytics, teach important lessons about correctly interpreting insights
from data analysis
15 Predictive Data Mining: A Practical Guide
(The Morgan Kaufmann Series in
Data Management Systems) by Sholom M. Weiss
16 The Lady Tasting Tea
A book with a good description of
how statistical thinking has shaped the scientific method
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