Sunday, October 28, 2018

The Monthly “Digital Master” Book Tuning: Taking the Logical Steps to Go Digital Oct. 2018

Digital makes a significant impact on every aspect of the business from people, process to technology, both horizontally and vertically. Digital becomes the very fabric of high performing business, being outside-in and customer-centric is the new mantra for forward-looking and high mature digital organizations today. Digital Master refers to those high-performing, highly innovative and high-mature (less than 15%) digital organizations; they have both clear digital vision and well-crafted digital strategy; they are courageous to be in the vanguard of digital transformation with a quantum lead. Digital leaders must realize that you cannot wait until there is an immediate pressing task, continuous adaptability is necessary in an ever-changing world, in order to run a future-driven digital organization.

       Taking the Logical Steps to Go Digital

Five Steps to Achieve Digital BreakthroughToday’s organization is an organic living thing thriving at the expanded business ecosystem. Digitalization disrupts not only the functional and business boundary but also industry and geographical territories. Digital management is responsible for designing, enabling, energizing, and enforcing a collaborative, innovative, intelligent, inspiring and inclusive working environment. With increasing pace of changes and frequent disruptions, making incremental improvement only is perhaps not fast enough. Here is the five-step scenario to make a leap for achieving the digital breakthrough.

Going Digital Systematically? Going digital is a no brainer. If so, then why are so many companies still hesitated to go radical digital? Why are there so many companies not taking advantage of customer-facing opportunities to digitize interactions with digital technologies? Even during the journey, shall you continuous check: Are you doing the right things? Are you doing them the right way? Are you doing them well? Are you achieving the desired outcomes? Are you transforming to be ready for the future? Are you shaping the good digital strategy about the future and positioning appropriately for your place within it? Do you have enough resource to implement the digital strategy? Are the assumptions and risks understood and manageable?

Take a Fast Track of Going Digital? Digitalization implies the full-scale changes in the way the business is conducted. The organizations that have hit the heights of success in the digital world aren’t those that have determinedly followed the old models and ways of thinking or industry best practices; it’s those that have forged a new path and develop their own next practices to move forward. To take a fast track of going digital, it’s necessary for companies to perform an organizational change impact assessment to understand the current state factors, and then, determine what the impacts, risks, and challenges of any proposed change are. The bigger the change initiative is, the more important to take these into account early rather than late in order to lead change steadfastly.

The Five Dimensional Hybrid Models for Going Digital? The digital paradigm has many dimensions. Digital organizations today have the hybrid reality with both physical buildings and virtual platform, the old way and the new way of doing things. It implies the “always on” and hyper-connected business nature, exhibiting digital characteristics in various shades, extensiveness, and intensity. Therefore, the digital management needs to adopt a hybrid model and take the holistic discipline with mixed management styles for managing everything that is necessary to get digital ready.

The Bumpy Road to Going Digital? Digital era is volatile, complex, uncertain and ambiguous, the shift to digital cuts across sectors, geographies and leadership roles, the digital transformation is now spreading rapidly to enable organizations of all shapes and sizes to reinvent themselves. It is important to bridge the multitude of gaps for speeding up changes, unlocking performance, and building a delightful workplace in order to run a high performance and high mature digital organization. However, many organizations are still confused digital with general technology adoption. It's a significant shift from doing digital to going digital and being digital. In practice, doing digital perhaps means that the business takes a few initiatives for adopting some new gadgets, but going digital is an overarching management discipline which includes breaking down silos, tuning underlying processes & functions, managing both tangible and intangible business elements, evolving emerging trends and dynamic ecosystem. There are numerous barriers and pitfalls on the way, and for most organizations, it will be the bumpy road from doing digital to going digital.

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