Digital transformation should not be undertaken lightly because it must align diverse and divergent stakeholders' interests toward a common goal, and practice many “DOs,” and “Don’ts” fluently.
Fail to focus: There are so many things organizations need to spin well simultaneously these days. The most difficult topic during digital transformation is managing uncertainty especially when you change many things such as systems, processes, capabilities, culture, and organization as the whole at the same time. Do not lose the focus Do not ignore the relevant information and invaluable feedback because it informs you with greater clarity and creates the business synergy.
Fail to climb the learning curve: The business becomes more successful when the corresponding learning curve has reduced uncertainty to the point where both the strategic synergy and organizational interdependence can be structured. Constantly improving and seeing change as an opportunity while keeping a holistic overview of the business are the core messages of “Going Digital.”
Fail to adapt and innovate: In addition, for every organization which loses the atmosphere of adaptation and innovation to the processes of bureaucratic fossilization, it will become irrelevant sooner or later. Innovation processes need to be rigorous, not too rigid. Innovation is change, change management needs to be an integral part of innovation management.
Digital Transformation, like the computer technology revolution itself, is a long journey on the bumpy road. It is strategic imperative to avoid all sorts of pitfalls and take an overarching approach to integrate both hard and soft business elements for improving the long-term organizational competency and reaching the high-level of maturity.
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