Sunday, August 19, 2018

The Monthly Communication Brief: The Art and Science of Digital Communication Aug. 2018

 Great communicators are working to spread their messages throughout the organization in a diverse set of activities with mixed communication styles.

The great communicators are the high-quality leaders or professionals who can communicate objectively with strong logic, clarity, and understanding; the great communicators are the great artists who are fluent in creative expression or metaphorical description. Communication is both art and science.


 The Art and Science of Digital Communication

What’re the Compelling Stories Behind Digitalization Communication is often the key to radical changes such as digitalization? The effective communication is not just for gaining popularity, but to share the vision and convey insight. Digital leaders today should be the great communicators who can tell compelling stories behind digitalization and communicate objectively with strong logic, understanding, creativity, and clarity.

Three Principles for Communication Effectiveness Communication is always important, although it is the means to the end, not the end itself. The end is for problem solving and idea brainstorming. A great communicator doesn’t need to be “the everyone’s cup of tea,” but in order to communicate effectively and avoid the miscommunication symptoms such as “lost in translation,” you have to follow the right set of principles and deliver the messages persuasively and creatively.

How to Communicate Effectively in Digital Dynamic?
The speed of change is significantly increasing. Decentralization, globalization, and diversified workforces can all be practical reasons for communicating barriers. How do you communicate a common message across the globe with empathy, and, in particular, make sure the message you want to communicate resonates effectively?

Three Aspects of IT Communication? Traditional IT organizations are often running in a functional silo to speak the technical jargon business couldn’t understand; now with IT consumerization and other digital technology trends, IT is at crossroad to either move up the maturity ladder, to become a value generator and business partner, or continue to be considered as support function or cost center. As IT leader, how can CIOs and IT managers convey the vision and deliver the clear messages of IT being a value enhancer and profit enabler?

The Digital Communication Framework with Three Vertices? Communication is key to improve leadership effectiveness and modern management effectiveness. Great communicators are working to spread their messages throughout the organization in a diverse set of activities with mixed communication styles, and sometimes, they have to be fluent in multiple business dialects, with contextual intelligence; and keep communication flow with clarity and verification. Often, communication gaps caused by cognitive difference, ambiguous process or management bottleneck stifle changes and block creativity. At both strategic and operational level, how to apply the digital communication framework with three vertices to improve business communication transparency and effectiveness?

The “Future of CIO” Blog has reached 2.5 million page views with about #4800th blog posting in 59+ different categories of leadership, management, strategy, digitalization, change/talent, etc. The content richness is not for its own sake, but to convey the vision and share the wisdom. Blogging is not about writing, but about thinking and innovating the new ideas; it’s not just about WHAT to say, but about WHY to say, and HOW to say it. It reflects the color and shade of your thought patterns, and it indicates the peaks and curves of your thinking waves. Unlike pure entertainment, quality and professional content takes time for digesting, contemplation and engaging, and therefore, it takes time to attract the "hungry minds" and the "deep souls." It’s the journey to amplify diverse voices and deepen digital footprints, and it's the way to harness your innovative spirit.


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