Sunday, March 27, 2022

Implementationpitfalls

The super execution is the result of the synchronization of all key business factors by strengthening multiple links to create business synergy and build differentiated enterprise competencies.

In today’s “VUCA” business dynamic, the success of strategy management undoubtedly lies in the ''timely execution.'' Strategy and execution are no longer linear steps, but an iterative continuum. A successful strategy execution is based on ‎information, innovation, intelligence, and improvement for delivering solid business results continuously. 

The cause of incomplete strategy is either the assumptions in the strategy were not fully vetted or market dynamics wasn't anticipated. The cause of ineffective strategy implementation varies, the success of strategy execution is multipath, information-dependent and dynamic.

Lack of clear and decisive leadership: Strategy management is the bridge between current state and future state of the organization. Gaps are created when strategies are misaligned with the expectation of the implementation team. Weak leadership enlarges gaps, misunderstands varying critical issues, unable to lead transformative changes. Strategy creep can be indicative of larger planning issues such as poor due diligence in the planning phase, no alignment with vision or mission, lack of clear objectives, lack of clear goals, etc. To make implementation work, the wider senior team needs to be involved in the development, have a great understanding and have ownership and commitment. Implementing new strategies is difficult and is often met with great resistance. Leaders must be willing to display the courage and determination required to continually push the initiative forward to achieve the desired goal.

Statistically strategy execution has a very high failure rate. From top down, leadership is the ability to influence the values, mindsets, decisions, and actions undertaken by others. The high-mature senior leadership is based on vision, learning agility, influential intelligence, and a high level of intellectual and emotional maturity. Top leaders go beyond a senior title, their leadership competency is based on their bigger and deeper thinking box, to shape multidimensional views and enable them to develop a far-sighted vision. They are humble to learn, bring their skill and maturity to the next level which will make them a more decisive leader. Profound leadership influence is based on their ability to inspire, confidence to assert, intelligence to decide, uniqueness to bridge, and competency to turn around.

Good strategy, but poor execution: Statistically, more than 70% of strategy fails in execution. It is about many different matters like resistance to change, silos or units with competing agendas. You can have the greatest strategic plan in the world, but it will be worthless if the organizations are not accountable to anyone for the execution of their tasks. In order to bridge the gap between strategy and execution, you need a purposeful and rigorous method for translation of strategy into goals and objectives.

Often there are disconnects between strategy and execution. It is impossible to plan and implement something you cannot do. Even when the strategy is appropriate, poor implementation will derail it. When you designed the strategy, you may not have understood that the execution was going to impact other areas of the business in ways you didn't anticipate. Even if you have a fair strategy, when mistranslating the good strategy into a set of goals and objectives, it further causes the failure to implement a strategy. When there is no consequence for making mistakes, there is no point in investing the time needed to make sure that decisions are sound.

Lack of accountability:
Many companies fail in execution, something possibly missing is the internal capacity to understand the strategy to the extent that the management and executive teams can participate actively in strategy development and proactively drive implementation. There are varying causes behind strategy management failures, lack of accountability is one of the crucial reasons that make business dysfunctioning and ineffective problem-solving. Irrational actions or behaviors make the business vulnerable to risks, and causes business failures large or small.

People don’t feel safe, or run away from accountability because they had a personal experience or they have observed others being treated poorly or unfairly when being held accountable for results. Lack of accountability on follow-through; inability to measure impact, too focused on short-term results, maybe the most popular big obstacle to improve strategy management effectiveness. It is important to build a culture of accountability at the organizational level. In fact, accountability goes hand in hand with the delegation of authority or power, to advocate the digital style of autonomy and self-management.

The super execution is the result of the synchronization of all key business factors by strengthening multiple links to create business synergy and build differentiated enterprise competencies. It’s important for managers to take a holistic view or an outside-in perspective, keep their eyes on the higher horizons, imagine the future of the business, and focus on what matters the most, identify what generates the most value for the company, avoid pitfalls on the way to implement strategic objectives effectively.

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