The investment management presents the value proposition as an “asset under construction,” identifying where budget, talent, and other resources & assets are focused vs. neglected.
With the fast pace of changes, there is a danger of not having a proper investment management process to "develop and nurture" business potential and performance.
Corporate management needs to broaden their investment perspectives, leverage emerging trends, weave the business “golden thread” for accelerating growth by linking business strategy to investment goals or business benefit, enabling business change and strategy implementation.
Assessing the relative maturity (risk, value, strategic importance) of each investment portfolio: Businesses need to make investments and improve return on investment by articulating what the pros and cons of each investment option are for today and the proposed tomorrow. Ensure visibility into each investment is established to provide ongoing investment health information as well as enable understanding overall portfolio health. It’s also crucial to evaluate the impacts of investment decisions by presenting a "strategic" look to maximize the business's benefit from their investment. The management needs to continue to make an objective assessment of their investment by thoughtful check-up:
-intended objectives, financials, and risk profiles in the portfolio
-abilities to move ideas through their life cycle to achieve first to market
-portfolios agility to anticipate and respond to changing market conditions
- availability of talent with entrepreneurial experiences, technical skills, and business savvy.
-analysis of total cost, total value, and total impact
In practice, make a seamless alignment with company strategy; make an objective assessment of market/revenue growth; potential growth opportunity or market entry; make precise identification of objectives that the initiative will support. Evaluate each of the variables from the perspective of the original value - the value that was assumed when the idea/initiative was prioritized; current value - the value that considers the current scenario with the current costs; projected value -the value considering a conservative scenario according to what you expect in the future.
Do not confuse the means with the end. The success of investment is usually based on how they enable business growth and support the business objectives by delivering services and solutions in time to the market perspective. The investment management presents the value proposition as an “asset under construction,” identifying where budget, talent, and other resources & assets are focused vs. neglected. All investments and meaningful business activities should strive to build tangible business capabilities to achieve ultimate business goals.
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