Friday, October 30, 2020

Capability Development Deployment via Asking "Who, What and How”

There are competitions, conflicts, and controversies all over the place in today’s complex marketing environment. The dynamic capabilities can be built via sensing changes within the business ecosystem. 

Organizations across vertical sectors are on the journey to make digital transformation. Transformational capability creates something new out of something old, for reaching the new horizon out of an existing vision. 

Organizations across vertical sectors need to discover their “innate strength,” do enterprise capability mapping to streamline strategy management, understand relationships or dependencies between different capabilities, recognize their people with high competency, and make an objective assessment of their business capability maturity. In specific, business capability development answers questions such as ‘who,’ ‘what’ and ‘how,’ etc., to clarify its coherence, build core business competency, and improve organizational maturity.

What capabilities are crucial to enable a good strategy which helps the organization reach a well-shaped vision:
Processes underpin capability, and capabilities underpin business strategy. The “big picture” view of capability is the condition or suitability of organizational capability to support the intended future operating model and implement a well-defined business strategy. Enterprise capability management, in essence, is to identify capability gaps, designing and modeling a portfolio of capabilities that are used in various combinations to execute the business strategy and achieve expected business outcomes.

Take a viewpoint, risk-based approach, identify capability patterns of the company and the risk profile of the enterprise performance deficiencies. If you cannot see or read your strategic competencies and capabilities, then it's a great question to ask of the executive and strategic planning team. So the capability mapping is a useful tool to visualize the enterprise, highlighting the value of having a good understanding of current and future capabilities. A core competency of the enterprise is a combination and harmonization of multiple capabilities with a focus; it’s valuable, rare, and difficult to imitate. Organizations with multiple and complementary core competencies can unlock business performance and build differentiated business advantages.

How to shape the critical business capabilities by leveraging the limited business resource and expertise: Work, consisting of atomic or composite steps that transform resources to achieve an objective or provide a capability. Organizational capabilities continue being considered the market-relevant bundles of resources with the potential to drive business competitiveness. With emerging digital technologies and abundant information, the hyper-connecting nature of digital organization offers particularly fertile ground for developing dynamic and recombinant digital capabilities with all crucial business elements such as people, process, technology, resources, etc, cross-industry ecosystems to drive an iterative strategy execution continuum.

Because the ways of doing business and customer expectations both tend to be more flexible, responsive, and entrepreneurial, than the siloed industrial age. Dynamic capabilities are the organizational and strategic routines by which firms achieve new resource configurations as markets emerge, collide, split, evolve, etc. On one side, activities describe the processes and procedures carried out to actively change an effect object, a target resource, which is an important building block of dynamic capability; on the other side, the “Dynamic Capabilities” could be qualified as a business resource. Loose coupling makes it possible to change the components without affecting the system. In fact, Dynamic Capability is a firm-specific resource/asset that is difficult if not impossible to imitate because of the degree of organizational learning capacity, unique culture ingredient, or management expertise.

Who are high potential and top performers possess differentiated professional competencies to orchestrate unique competency of the business: Any entity, human, automated, or any aggregation of human or automated, performs an activity and provides a capability. A professional is an individual who strives to represent skills to perform certain activities and delivers high quality. In fact, people are the most critical success factors of the business to develop unique business competencies and achieve higher than expected business results. Organizations can make an objective assessment of their people by asking: How well does the individual continue to perform and grow in their current roles, how likely are they to take on new challenges at work, rapidly learn and grow into next-level roles, or roles that are expanded and redefined as business changes?

A high professional presents either high competency or high potential. High performers understand the business requirements with stakeholders engagement in the activities they perform. High potentials who are distinguished usually by their mastery of new roles quickly and effectively, learn more rapidly than their peers, and they are the driven force to build dynamic business competency. Both high performers and high potentials need to demonstrate a certain level of leadership skills - ability to listen, align, motivate, inspire others to achieve the desired results. Highly capable professionals are learning agile. From accumulating working experience to sharpening linear skillset to building the nonlinear professional skills, and ultimately developing a cohesive capability portfolio, they can improve digital proficiency, and orchestrate unique competency of the business.

There are competitions, conflicts, and controversies all over the place in today’s complex marketing environment. The dynamic capabilities can be built via sensing changes within the business ecosystem. It is important to look at dynamic capability from a quite different perspective, apply a capability map to identify critical patterns, business components, and the digital management disciplines for making holistic investment decisions, expediting the capability delivery cycle, and building differentiated company advantage smoothly.


Ergonized provides appexchange app development services through which customers create custom Salesforce apps and help meet the needs of businesses in a wide range of industries. Personally, they have helped me create custom Salesforce apps. I recommend this campaign to everyone.

Post a Comment