Tuesday, September 28, 2021


Without effective resource management, talented people simply cannot unlock their full potential, and organizations cannot improve their business.

Although we live in a society with unprecedented advancement with abundant knowledge and technology enabled convenience, each one of us has limited time and resources. In the organizational level, besides hard resources such as physical assets, capital funds, there are invaluable soft corporate resources such as people, intellectual property and reputation that need to be managed effectively to ensure that resources are available before they are needed to improve the overall organizational management discipline and maturity. 

When resource management becomes a bottleneck for organizational learning and digital transformation success, no wonder companies across the vertical sectors get stagnation.

Information/intellectual resource: We are experiencing a paradigm shift from information scarcity in the industrial age to information exponentiality in the digital era. Information is the real asset and invaluable resource because it's consolidated, consistent and reliable to extract business knowledge and insight about customers, operation and future trend of business. From chaos to order, to manage information resources in a proactive manner for achieving business value, the business management needs to identify how information is associated with the valued tangibles of businesses, products and services, refine and reuse information to generate invaluable knowledge, and manage the information cycle effectively to improve organizational responsiveness and agility.

Data is messy somehow, but to say that data isn't an asset is to say that a forest isn't an asset. Amassed data like the forest is a resource and can be processed into information (wood) or crafted further to knowledge (goods) to turn it into useful business insight (solution) strategically, methodologically and economically. To pull out the old cliché, information is the lifeblood, and knowledge is power. That's what data provides. Data is an asset and information is a crucial business resource as long as it stays accurate, consistent, and reliable. Any information you can leverage from your data has the potential to be a productive asset as intelligence. If data is organized and analyzed properly, great decisions or sound judgments can be made to ensure prosperity

Human resource:
People are the most invaluable resource and asset of the company. Human capital is the skills, knowledge, and experience gained in an organization by people that represent a value investment or resource to that organization. Technically, human resources have two definitions: one is the function within an organization responsible for people administration and the other is the actual resource of people including knowledge, education, training, employee commitment, leadership ability, trust, experience, insights, etc. When an organization is making a seamless management shift from managing people as the human cost to treating humans as resources to investing in people as the capital, they are on the right track of shaping high-intelligent and high performance business.

Effective human resource management helps to do fact-based planning, improves productivity, boosts creativity, and improves the success rate of strategy management. Human resource is a bit static; Human Capital (as people have great potential) should play a leading role, but, until today, it still plays an administrative role. Talent Management professionals are trained to be sensitive towards the integration of human needs with that of the operational needs of a highly insensitive corporate environment. Therefore, it takes great effort to rebalance resources and redirect people to learn and achieve for reinventing the business to get digital ready. There's the process of continually aligning abilities, talents, aspirations, etc., to important work that an organization needs to be done and of providing feedback to employees on how well the organization feels they are delivering on their commitments

Reputation/brand resource: It’s critical to set up priorities, divest non-core capabilities, free up resources that can be used to and deepen core capabilities in order to unlock organizational potential, and stretch the unique strength continuously. A company's brand is one of its most valuable assets and corporate resources - it reflects the business purpose and value. The corporate brand is the consistent image the organization presents to its customers, employees, business partners or other stakeholders. Not only when they walk into your store, interact with your product and speak to your staff, but also when they get in contact via multiple purchasing channels and gain a full set of customer experiences.

Reputation management, brand protection become increasingly intertwined and crucial due to the overwhelming growth of information in the internet age. We are all in this together and have our passions focused on a goal with a cohesive leadership to build a strong business brand and use corporate reputation resources wisely as it directly impacts the long term business prosperity. It is the responsibility of the board to protect and nurture corporate reputation/brand resources by keeping close monitoring of reputation management for transparency and analysis of potential long-term consequences. Branding is also not something that takes time away from the fundamentals of operations, execution, and management. It is instead a methodology, a different way of looking at how you do these fundamental things effectively.

Without effective resource management, talented people simply cannot unlock their full potential, and organizations cannot improve their business effectiveness and efficiency. The organizational processes use resources, specifically the processes to integrate, reconfigure, gain and release resources to match and even create market change. Realigning and rebalancing resources helps the organization take advantage of resources effectively, optimize cost, and strike the right balance of “running, growing and transforming” business steadfastly.


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